Worked with many dailies like Mangalam, Kerala Kaumudi, Mathrubhumi daily and India Review magazine. On 2nd October, 1999, India's first complete rural magazine - 'Newsvalue' was launched in Chelannur, Kozhikode district in Kerala-India by Sudheer ambalappad.
He himself being the printer, publisher as well as the editor, Sudheer's venture of starting Newsvalue was a new experiment itself in the publication field. More than 5000 copies of 'Newsvalue' were sold in Chelannur Block Panchayat of Kozhikode district in India itself. 'Newsvalue' also had nearly 10,000 and more annual subscribers.